If you haven’t yet listed your site with all the search engines, you could be missing key placement in the local search results. An easy way to find out if your site is listed in the major search engines is to use the Get Listed tool and type in your business name and zip code. The tool will come up with a score and let you know which search engines you have listed in. Here are the major players and where you should get listed:
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Listed myself on Google and Yahoo! earlier this week, and I’m already at the top of Google maps for my area.