Viral marketing; let’s hope it works

2 10 2008

Viral marketing simply refers to marketing techniques that encourage people to pass along a message via word-of-mouth or, in this day and age, electronically. Today’s word-of-mouth message is about the importance of voting. We can only hope this is one viral marketing campaign that will be passed along to five friends, and they’ll tell five friends and so on and so on.

Today, as we begin to approach the deadline for voter registration, I can’t reiterate how important this presidential election will be. Regardless of your views on the economy, the war in Iraq, women’s rights, healthcare and the environment, it is imperative that we the people have a voice and pass it along. Together we can make this the most successful viral campaign in history.

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